Lincoln Black Label drivers look for exceptional sophistication and style in a vehicle, and it is the Lincoln design team’s goal to consistently meet their impeccable standards. Where better for the luxury manufacturer to turn for inspiration than the fashion world?
This Spring, blue is definitely in season. Rich and versatile, blue is calming color that attracts attention without being too loud or aggressive. While nearly every shade has been seen on recent runways, one of the most popular variations is a deep, complex azure that calls to mind tranquility and nature.
Rhapsody, the signature theme of the 2017 Lincoln Black Label Continental version, employs this color to great effect in both the exterior and interior as one of the Curated Collection of Interior Themes. Strategically using a wide variety of materials each with their own subtle differences in tone and texture, the design offers a fully tactile experience that’s meant to mimic flowing water. From the glossy interior to the lush carpets, and the soft leather to the layered paint, all of the Exclusive Premium Materials have been chosen to work in harmony together. The result is a vehicle that’s so beautiful it could be an art piece.
Marcia Salzberg, a senior Lincoln designer, has said that to create the Rhapsody feel, she and her team looked to business suits, the night sky and Lincoln’s heritage. They also listened to Rhapsody in Blue, by composer George Gershwin, which would eventually be commemorated with the theme’s name.
“Through the texture and the tones, we were able to evoke feelings of warmth, comfort and security – we’re able to offer a bit of sanctuary,” Salzberg says. Rhapsody, along with the additional themes Chalet and Thoroughbred, are sure to impress consumers who are looking for next level style and comfort.
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